KASPER™ by TheoryNXT — Agentic Commerce Score for Retail CPG Brands

Win The
Invisible
Shelf™

AI agents are already recommending products to your customers – based on signals most brands can’t see. KASPER™ is the CPG-specialized generative engine optimization (GEO) platform that shows you exactly where you stand, why AI recommends you or skips you, and precisely what to do about it. Win the shelf you can’t see.

Win the shelf you can’t see.

Request Your KASPER™ Audit
getkasper.ai — KASPER™ Platform Overview
30%
of retail will be
AI-influenced by 2030
$300B+
agentic commerce US market
size by 2030
50%
of Gen Z now uses AI
instead of traditional search
KASPER™: Agentic Commerce Optimization Agentic Commerce Score™ AI Brand Visibility Agentic Commerce Readiness Agentic Commerce Score™ LLM Brand Authority Shelf Readiness Report™ Win The Invisible Shelf™ KASPER™: Agentic Commerce Optimization Agentic Commerce Score™ AI Brand Visibility Agentic Commerce Readiness Agentic Commerce Score™ LLM Brand Authority Shelf Readiness Report™ Win The Invisible Shelf™

The KASPER™ Diagnostic

Three
Measurements.
One Complete
Picture.

We show you what’s happening in AI right now, and exactly why.

Most brands are flying blind. They don’t know if AI is recommending them, skipping them, or describing them accurately. KASPER ends the guesswork with three complementary measurements: the Brand Inclusion Rate™, the Share of Invisible Shelf™, and the Agentic Commerce Score™ — that together tell the complete story of your AI presence.

And beyond the scores, we determine the revenue opportunity available for your brand to capture, so you know exactly how much sales growth is within reach the moment you start winning on the invisible shelf.

Most importantly, KASPER delivers a comprehensive suite of Action Cards, served in your KASPER Command Center, that detail the exact steps you need to take to improve your performance.

The Revenue Opportunity

The
Revenue
Opportunity.

The Agentic Commerce Score™ tells you exactly where you stand. But we go further. We determine the revenue opportunity your brand can realistically capture the moment you start showing up on the invisible shelf. You’ll know exactly how much incremental sales growth is within reach, category by category, platform by platform.

Most audits stop at the diagnosis. KASPER delivers the prescription and the prize.

Request Your KASPER™ Audit →

How It Works

From Your Brand,
To Your Optimization
Roadmap.

01
Tell Us About Your Brand
Provide a few details about your brand, category and ideal customer to begin.
02
Brand Inclusion Rate™
We run hundreds of real shopper queries across ChatGPT, Gemini, and Perplexity to see if and how often AI recommends your brand.
03
Share of Invisible Shelf™
We measure your share of AI recommendations against your competitors, your slice of the invisible shelf in the categories that matter.
04
Agentic Commerce Score™
We inspect your brand’s AI infrastructure across six dimensions and calculate your Agentic Commerce Score™, revealing exactly why AI does or doesn’t recommend you.
05
Optimization Roadmap
Receive prioritized Action Cards with projected score lift, effort levels, and clear next steps.

The Agentic Shift

The Clock
Is Already
Running.

The brands that act now
will own the shelf.
The ones that wait will wonder
where their customers went.
Request Your KASPER™ Audit

Why KASPER™

Built for
What’s
Next.

01
Powered By Theory House
Backed by the strategic depth of Theory House, a proven retail brand consultancy. KASPER™ brings 15+ years of brand intelligence into the AI era.
02
Purpose-Built for Retail
Not a generic SEO tool. Every metric in KASPER was engineered specifically for retail brands navigating AI discovery platforms.
03
Actionable, Not Academic
Every finding maps to a specific action. No fluff, no jargon. Just a clear roadmap your team can execute starting tomorrow.
04
Evolving with the Algorithms
AI discovery evolves monthly. Our inspection criteria are continuously updated to reflect the latest signals from Gemini, ChatGPT, Amazon, and beyond.

Get Started

Be Found.
Or Be Forgotten.

Get your KASPER™ Agentic Commerce Score™ and see exactly where you stand on the invisible shelf. And what your revenue opportunity is.

Request Your Audit →

Request Your Free Demo

Ready to Win
The Invisible
Shelf?

See KASPER™ in action, and find out where your brand stands on the invisible shelf. Tell us about your brand and we'll schedule your free demo within one business day.

Request Your Free KASPER™ Demo

✓
Demo Request Received.

Thank you for your interest in KASPER™. A member of the TheoryNXT team will reach out within one business day to schedule your free demo.